I focus my services in the following areas:

• New product Development and Product or business launch strategies

I have had experience launching over 15 new products into the Canadian and International Market. I have worked with design engineers, chemists, packaging specialists and retailers in all phases of the launch process. I have researched market niches and helped clients understand where their products fit.

“Edlynne really helped me understand exactly where the opportunity was for my new product. She helped me build a strong business plan and worked seamlessly with my team” - New Product client

• Brainstorming and ideation generation

I’m that person that gets excited when presented with a blank sheet of paper. I have been brought in as a ringer to help kickstart the ideation process on a team. I also been called upon to help developing programming ideas for venues and other culture institutions around the city.

• Social Media insights and learning

I give workshops on Social Media from a marketers perspective. I see it as a tool, albeit, a very powerful one, that can help deliver huge impact to any marketing plan. I walk clients through Twitter, Facebook, FriendFeed, Twine and other social media and social software that can help ramp up any marketing plan. Ask me about my “Social Media: A Crash Course presentation” Social media promotion and strategies.

“Edlynne’s presentation was inspiring and intelligent. I really enjoyed myself. She is an amazing presenter.” - Breakfast for Your Brain Workshop participant

• Social Networking Coaching, Online Community Building and Promotion Strategies

I work with clients to help them set up social networking profiles, and figure out which networks and software their business or brand needs to help them maximize the potential of the technology. It can be daunting but I can definitely help you navigate the waters.

Drop me a line and let’s see how we can work together!